Boston Marketing Agency Captains of Industry Announces Winner of Incredibly Boring Web Content Challenge

The Nibble, an online gourmet food magazine and website for people who love to eat and drink the very best specialty foods, is the official winner of Captains of Industry’s “Incredibly Boring Web Content Challenge.” Captains will take a piece of Nibble content and Captainize it, making it interesting and engaging for their audience.

“The Nibble has a lot of potential for great content,” said Ted Page, Principal and Creative Director for Captains of Industry, who paused while eating a salted caramel that may or may not have been provided by the Nibble. Page, unwrapping a piece of gourmet beef jerky, continued, “We’re excited to help them make their content more engaging so they can draw customers to their website. We tip our Captains hats to them, and all of the finalists, for acknowledging that they needed help making their websites more engaging.”

The Nibble was one of four finalists chosen among the entries to the Incredibly Boring Web Content Challenge. Communicative Health Care Associates, the Alberta Geological Survey, and Intimate Surprises were all strong contenders. As a reward for having the courage to step forward and admit that they needed help, Captains will offer free suggestions to each finalist for ways they can use great content to better engage their audience online and drive business results.

Watch the video that launched the Incredibly Boring Web Content Challenge.

About Captains of Industry
Captains of Industry is an independent marketing, web design and filmmaking company with expertise in renewable energy, viral marketing and web content development. The agency has created memorable work for clients ranging from First Wind and Deepwater Wind to Dunkin’ Donuts, Bose Professional systems, Akamai and SolidWorks. In a BusinessWeek CEO Guide to Online Video, two of Captains’ campaigns were ranked among the top ten created nationally. Learn more at www.captainsofindustry.com or follow us on twitter @CaptainsBoston.

About the Nibble
THE NIBBLE®, “Great Food Finds,” is an online magazine about specialty foods and the gourmet life. It is the only consumer publication and website that focuses on reviewing the best specialty foods and in every category. THE NIBBLE staff tastes more than 3,000 specialty foods every year and chooses the “best of the best” for review in the online magazine. The editors’ Top Pick Of The Week is e-mailed to opt-in subscribers. The magazine also covers gourmet housewares and other topics of interest to people who love fine food.

The monthly magazine, featuring dozens of product reviews, articles and reference materials, was developed to meet the demands of readers-and to meet a gap in the consumer marketplace-for more extensive information about specialty foods. Content, which is free of charge, is also available via RSS and at Twitter.com/TheNibble, and is archived on TheNibble.com for permanent reference. There is also a daily news feed at Blog.TheNibble.com.
Learn more at www.thenibble.com.