March 16, 2010
Boston Marketing Agency Captains of Industry Designs and Develops New Website for Creighton Farms
Website For Southworth Development’s Private Luxury Golf Community Showcases Beautiful Homes and Pristine Jack Nicklaus Golf Course
Boston, MA: March 10, 2010 –Captains of Industry, a strategic marketing and communications agency in Boston, Massachusetts with an expertise in website design, recently designed and launched a new website for Creighton Farms, a luxury golf community by Southworth Development located in the scenic Virginia Piedmont region. The site was designed to emphasized the beautiful photography of the homes, golf course, and surrounding landscape, and give potential homebuyers a feeling of homecoming on the website. In addition to the rich, elegant look and feel, a new media center, photo galleries, and interactive maps of the area were added to help Southworth Development tell the story of Creighton Farms.
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February 17, 2010
Boston Marketing Agency Captains of Industry Announces Incredibly Boring Web Content Challenge
Companies can submit their most boring web content. The winner will have their content “Captainized” for Free – making it fun or fascinating.
Boston, MA: February 16, 2010 –Captains of Industry, in partnership with their media sponsor MarketingProfs, today launched the Incredibly Boring Web Content Challenge. The Challenge will offer one company the chance to have a piece of their most boring content Captainized for free, in the form of a web video, podcast, quiz or other engaging web media.
Here’s how it works. Companies can submit their dullest, most incredibly boring product or service to www.captainsofindustry.com/yawn. The Captains will pick the one that really makes them snore and Captainize it for free, making it ideal for effective inbound marketing campaigns.
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December 7, 2009 | tags: Boston Marketing Agency, Captains of Industry, clean energy, Corporate Website, first wind, inbound marketing, media center, projects page, rebranding, renewable energy, UPC Wind, website design
Boston Marketing Agency Captains of Industry Launches New Website and Media Center for First Wind
Boston, MA: October 5, 2009 – Captains of Industry, a strategic marketing communications agency in Boston, launched a new website for Boston-based wind energy company First Wind. For the new website, Captains updated the projects page with Google Maps functionality to show the specific locations of First Wind’s various wind projects, designed an interactive map showing the economic benefits of wind farms, and implemented a new media center to showcase First Wind’s extensive video content and featured news.
“With First Wind’s new website, we wanted to make sure that users had multiple opportunities to find out about First Wind’s unique personality, and it looks like that’s exactly what is happening,” said Ted Page, Principal and Creative Director of Captains of Industry. “The new media center is a great example of how good web content like our videos can help make a website more dynamic and interesting for viewers.”
Captains of Industry has been working with renewable energy companies since they became the agency of record for First Wind in 2007 The Captains assisted in rebranding the company, formerly known as UPC Wind in 2008, and currently provide First Wind with strategic communications counsel, web and print design, and videos.
Captains of Industry has a dedicated clean tech marketing communications group that helps companies in this thriving sector speed their growth through effective storytelling. Captains of Industry developed the branding for Deepwater Wind, a leading offshore wind energy company, and is now working with, Alteris Renewables, the leading installer of solar and wind in the Northeast.
About Captains of Industry
Captains of Industry is an independent marketing and filmmaking company with expertise in renewable energy and viral marketing. The agency has created memorable work for clients ranging from First Wind and Deepwater Wind to Dunkin’ Donuts, Bose Professional systems, Akamai and SolidWorks. In a BusinessWeek CEO Guide to Online Video, two of Captains’ campaigns were ranked among the top ten created nationally. Learn more at www.captainsofindustry.com or follow us on twitter @CaptainsBoston.
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November 18, 2009 | tags: Boston Marketing Agency, Captains of Industry, Manifesto, Marketing E-book
Boston Marketing Agency Captains of Industry Releases Manifesto as Free E-Book
Agency shares their guiding principles for successful marketing in the post-advertising era.
Boston, MA: November 18, 2009 – Boston marketing agency Captains of Industry has published their manifesto on their website as a downloadable e-book. Read more Share This
September 29, 2009
People and Accounts of Note
Alteris Renewables, Newton, Mass., which specializes in products in the wind and solar energy markets, selected Captains of Industry, Boston, as its first agency of record. Spending has not been determined.
November 21, 2008 | tags: Boston, Captains of Industry
Captains of Industry moves back to Boston
Captains of Industry, a marketing and film-making firm with about a dozen staffers, is moving from Watertown to Boston’s historic Faneuil Hall area. Read more Share This
December 1, 2007 | tags: ThatsRevolting.com, Wall Street Journal
Debugging the house
From vacuums to towels, new products for the microbe-phobic
There’s nothing like an open house to spread a little seasonal cheer — not to mention germs that can cause colds, coughs and the flu.
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October 11, 2007 | tags: AdWeek, Backup Trauma, John Cleese
Cleese’s tech talk takes a comic turn
John Cleese reprises his role as Dr. Harold Trainwreck from the Institute of Backup Trauma for data security firm Iron Mountain Digital in “John Cleese’s Friendly Advice Machine” (www.friendlyadvicemachine.com).
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January 16, 2007
Business goes straight to video
A growing number of companies turn to online video, and the word of mouth that accompanies it, for everything from advertising to recruiting
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I read somewhere recently that simply mentioning Paris Hilton on a Web site or blog greatly increases the number of hits it gets. So I want to make it clear at the very outset of this article that Paris Hilton is not featured in any way in this article. While Paris Hilton may be appropriate for campy TV shows, there is simply no room for her—for Paris Hilton—in this article, because Paris Hilton simply has no bearing on my topic.
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