Lindsey’s Daily Deal

By Lindsey Campbell, Captains of Industry

Hey Captains’ Readers,

Here’s your Tuesday Deal:

1. No water? No problem.

In honor of National Drinking Water Week, Massachusetts got the best present ever: drinking water. If the past few days of pilfering bottled water and showering with my mouth tightly closed has taught me anything, it’s to appreciate the Massachusetts Water Resources Authority for fixing a water main the size of my apartment so I could have clean water running through my pipes again in less than 3 days.

But besides the fact that an unforeseen catastrophe struck Massachusetts’ water, the situation didn’t seem as dire as it actually was. Here’s why. The MWRA had a real-time crisis plan for just this kind of situation. In fact, David Meerman Scott reported in his latest post that he not only received a reverse 911 call on Sunday morning that alerted him of the emergency, but also another on Monday with even more updates. And when Scott went digging online for more information, he didn’t have to go far to find that the MWRA created a “special site that pointed to detailed information available in English, Spanish, and Portuguese.” Along with websites and emergency phone calls, Fred Laskey, executive director of the MWRA, appeared on news programs with the latest details, and was extremely careful not to make any promises or guarantees that might lead anxious residents to come to their own conclusions. If there’s any way to handle a crisis, MWRA hit it out of the park. If only the MBTA could follow suit.

2. Semper Fidelis

How do I know its Marine Week? Well, the troupes of camo-clad, muscle-bound hunks crawling all over Boston was my first tip off. The second? The massive helicopter that landed smack dab in the middle of Boston Common yesterday. Besides for flying MV-22s and carousing the city, the Marines are also volunteering their time at The New England Center for Homeless Veterans, restoring the Chestnut Hill Reservoir, and painting a mural at Hyde Park. Some of the Corps are also hosting equipment displays in Boston Common, Copley Square, Faneuil Hall, and the Charlestown Navy Yard. If you see a Marine this week, give them a “Hoo-rah” in thanks for not only protecting our country, but for cleaning up our city.

3. There’s nothing like the smell of burning oil in the morning

Headache? Nausea? Vomiting? If you’re a citizen of the Gulf Coast, you probably just inhaled the air pollution created from the oil burns. And if you’re not, you’re probably just hung over. Drink some water and go to bed.

According to Grist, the EPA has issued a warning concerning scary heath effects from the oil burns that response teams are currently conducting to keep the oil spill at bay. And their solution to the unsafe air problems? Stay indoors, close your windows and doors, and try not to breathe too much.

Wouldn’t it just be easier to deal with a wind spill or a sun spill? Geeze, I hate when there’s an “unseasonably strong breeze” whipping around.

If you sensed sarcasm, don’t worry. You were meant to.

4. Smoking Skills

From lighting up a stogie to shotgunning the carcinogenic smoke into a hot chick’s mouth, nothing about Michael Krivicka’s latest anti-smoking PSA screams “stop smoking, you might die.” And I hate to break it to Krivicka, but if singing cowboys without vocal cords don’t deter smokers, than a pitiful little cough is certainly not going to scare them straight either. Truth be told, when my boss watched this commercial, he was jonesing for a drag.

Until tomorrow,

Captain Lindsey